A creamy cleanser that delivers essential hydration and adds shine. Safe for colored and chemically-treated hair, this mild shampoo gently cleanses, moisturizes, and adds shine. A creamy cleanser with enough moisture for everyone (and every day). This ultra-mild shampoo gently cleanses and moisturizes to add shine. Perfect for - Density: fine to thick, Texture: straight to curly, Type: healthy, dry, damaged, and/or color-treated.